TikTok Users Can Now Book Hotels via Booking.com
Whether it is TikTok or Large Language Models, Booking.com is taking its wares to where the customers are.
U.S. TikTok users can now book hotels through Booking.com via the TikTok app. If a TikTok creator posts a video about a hotel, users can click on the location pin, and that will bring them to the hotel's Place page, which displays photos, room types, ratings, reviews and rates.
When users select "book," they go to the Booking.com mobile web
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