Royal Caribbean CEO: AI Now Manages 15 Million Price Points a Day

Royal Caribbean is using artificial intelligence in everything it does, from managing millions of daily price points to reducing waste on its ships, said Jason Liberty, president and CEO of Royal Caribbean Group.

“We manage about 15 million price points a day. That used to be done more or less with a couple 100 revenue managers, and today, those 15 million price points, 90-plus percent of them are all AI driven,” Liberty said at the Skift Global Forum in New York City on Wednesday.

Royal Caribbean has also reduced waste on its 69 ships by 50%, he said. For example, he said AI helps predict how many