Stray Kids, KATSEYE's Manon, and Jennie Kim Are Leading the Adidas Superstar Revival
If you are looking for a sneaker to make your signature in the coming months, you might want to take a page from Stray Kids, Manon, and Jennie Kim and give the classic adidas Superstar silhouette a try.
Though the adidas Gazelle and Samba have been the trendiest style by the German sports giant for more than a couple of seasons now, the Superstar, first launched in 1970, is also slowly but surely rising in the popularity ranks with cosigns from some of our favorite celebrities.
As sneaker trends gravitate away from platforms and towards flatter, simpler styles, we have seen taekwondo- and soccer-inspired silhouettes take over street style. However, the adidas Superstar is coming in hot as a middle ground option for those hesitant to embrace the thin-soled life.
Samuel L. Jackson wearing the adidas Superstar.
Gabbriette wearing the adidas Superstar.
According to trend-spotting and shopping platform Lyst, searches for adidas Superstar sneakers are up 4% in the last month (June-July), with the most wanted styles falling in the black colorway, either black with the white stripes or all black. Those styles are followed by the black Ripple NSRC model, and the vegan Superearth collaboration with Sean Wotherspoon, which remains popular after its release in 2020.
A sign of a rising style, plenty of Stray Kids members have given adidas Superstars their stamp of approval during their world tour <dominATE> across the US and Europe. Member Felix, who seems to be on an adidas kick at the moment, was seen favoring the white model with black stripes during multiple stops of the group's tour, even partaking in a dance challenge with the classic style on foot.
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Fellow members Hyunjin and Seugmin have also favored the same colorway across multiple stops, with Hyunjin also adding to his collection the vintage white shelltoe with black body style, as well as the more exclusive red-stripped adidas Superstar Modified in collaboration with Avavav.
KATSEYE's Manon is also a fan of the style, having been spotted wearing a black pair in between sets at Lollapalooza 2025. Earlier this summer, BLACKPINK's Jennie Kim, a long-time ambassador of the brand, also served as the face of a July 2025 campaign celebrating the timelessness of the shoe.
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