Peugeot 208 gets up to R$13,000 discount and zero tax in August

Although not part of the Sustainable Car Program with IPI exemption, the Peugeot 208 gained ground in August 2025 with aggressive promotions. The French brand decided to offer up to R$13,500 off the 2025 model year, as well as zero-interest financing on all versions, expanding the compact hatchback's commercial appeal.

Starting with the Active trim, the original price of R$91,990 drops to R$78,490 cash with a pre-owned trade-in. Without the pre-owned option, the price is R$81,490. Those who prefer financing will find the same price of R$81,490, with a down payment of R$57,043 and 12 interest-free installments of R$2,366.96, making this model easier to access.

Next, the Style version is also seeing a significant reduction. The full price of R$103,990 drops to R$90,490 for a pre-owned purchase, or R$93,490 for a pre-owned vehicle. This factory condition puts the hatchback in a strategic position compared to its direct rivals, as the discount reaches R$13,500.

Moving up the range, the Allure version now appears for R$106,990 cash, up from R$113,990 previously. For those who opt for financing, the offer includes a down payment of R$74,893 and 12 fixed installments of R$3,017.50 interest-free, totaling R$111,103, a very competitive price considering the equipment package offered.

At the top of the range, the Peugeot 208 GT also joined the promotional campaign. From R$128,990, it now costs R$119,990 cash, with the option of financing with a down payment of R$83,993 and 12 interest-free installments of R$3,348.38. In this format, the total installment is R$124,173.61, solidifying the sporty hatchback as a more affordable option within the portfolio.

In addition to the commercial conditions, Peugeot offers a special bonus on maintenance services. Those who purchase the three-service package for R$1,606 receive the first service free, a benefit that increases the total savings. All promotions are valid until September 4, 2025, with prices subject to credit approval and pre-owned vehicle appraisal.

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