Ella McCutcheon, Anok Yai & Penelope Ternes Serve High Glamour in the Saint Laurent Summer 2025 Campaign

You’re no doubt fully aware of the fact that since joining Saint Laurent as creative director in April 2016, Anthony Vaccarello has called upon a very select few to photograph the brand’s advertising campaigns. Vaccarello has essentially had David Sims, Juergen Teller, and Gray Sorrenti on speed dial from the get-go. The Belgian called upon Glen Luchford for the fabled French fashion house’s Winter 2023 campaign, and it’s a repeat performance for Summer 2025. Models Ella McCutcheon, Anok Yai, Penelope Ternes, and Justino Gonzalez make up the cast for the occasion. Throughout the luxurious campaign imagery, the models of the moment dial up the glamour and lounge around a setting of lush and opulent furnishings.

“The clothes photographed really well. This looks painterly without being a painting- can’t go wrong with Glen Luchford,” applauded Melancholybaby.

“Wow, Glen really did this justice! Bravo,” Faith Akiyama echoed.

“Oh, this looks fantastic,” heralded forum member lelaid.

Salvatore commented: “Oh hell yes! The collection was very repetitive, but this ad is selling it to me. Glen is becoming one of my most favorite photographers!”

“It’s very beautiful. The Guy Bourdin thing was already done but the colors and the mood are great,” Lola701 approved.

“Fashion is alive!” declared MaraPiovani.

“Those colors are so lush, vibrant, juicy, and downright gorgeous! The lighting is fantastic, and I love the shadows. The cast look so fierce and glamorous here, I’m loving it,” voiced vogue28.

See more from the Saint Laurent Summer 2025 campaign and join the conversation, here.