Is Hedi Slimane the new Armani? The luxury fashion world is buzzing with rumors.

Hedi Slimane, the enfant terrible of contemporary tailoring, a master of sharp lines and Celine minimalism, is rumored to be the new creative director of Giorgio Armani.

The fashion world is in turmoil. Hedi Slimane , one of the most influential designers of the 21st century, is set to become creative director of the house of Giorgio Armani . The news comes just weeks after the death of Giorgio Armani himself, who for nearly five decades shaped the image of the brand and the entire "quiet luxury" segment. Since Slimane's move to Milan last year, the industry has been speculating about his new role.

Boutique of the luxury fashion house Giorgio Armani License: Grzegorz Czapski / Shutterstock

Slimane is a household name in the world of luxury fashion. He revolutionized men's fashion at Dior Homme in the early 2000s, proving that a suit could have a rock 'n' roll soul. At Saint Laurent, he transformed Parisian classics into a leather jacket, a tailored blazer, and a cigarette in hand. At Celine, he introduced timeless geometry , focusing on minimalist yet expressive lines. He has always walked the line between masterful craftsmanship and subcultural aesthetics. If rumors are confirmed, his aesthetic could become the new language of the Italian giant .

Rumors of a new chapter for the Armani fashion house emerged following the death (September 4, 2025) of Giorgio Armani , who for half a century was not only the face of the brand but also its soul, heart, and decision-maker. Armani was a perfectionist in the truest sense of the word. His suits revolutionized 1980s fashion.

To this day, the creative reins at Armani remain in the hands of Leo Dell'Orco , longtime partner and head of the men's line, and Armani's niece, Silvana Armani , responsible for the women's collection. They safeguard the founder's continuity and philosophy. However, even their presence cannot stop the natural need for transformation.

The combination of Italian classics with Parisian austerity may turn out to be one of the most interesting experiments in the history of fashion.

Will the rumors turn out to be true? I'm sure we'll find out soon.